Introducing our Ammonia-Free and 100% Vegan CREAM.LIGHTENER

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image via Instagram/love_kevin_murphy

We are excited to announce CREAM.LIGHTENER AMMONIA-FREE as the newest addition to the COLOR.ME line. Crafted with naturally-derived ingredients like Murumuru Butter and Inca Inchi Oil, this gentle formulation leaves the hair feeling healthy and moisturised. The Bees Wax used in CREAM.LIGHTENER’s original formulation has also been replaced with plant-based Candelilla Wax, making this new option 100% vegan!

The innovative creamy consistency allows for up to six levels of lift providing a beautiful, natural, and even result while preserving the integrity of the hair – all without the use of ammonia – for a kinder, gentler solution for going blonde.

Interested? Talk to your Reds stylist about CREAM.LIGHTENER during your next COLOR.ME service.

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