Trending: Longer Hair for Men

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image via Instagram/luckybsmith

Maybe it’s the change in season but there’s a new trend growing in the male grooming space – locks have been getting longer, with short cropped cuts giving way to wavy, textured mops.

But growing out your hair isn’t as easy as breaking up with your stylist. It’s a process and guys are often unsure how to style and care for their hair as it grows. Avoid that awkward-length stage, and read on for your growing-out game plan.


First, get visual

It’s basic advice but bring a picture to your stylist of you end goal hair. Visual aids are the best way to communicate to your stylist exactly the look you’re going for so you guys can get a plan of attack together.

Next, prepare to be patient

Truth time: transitioning from a short back and side to long hair is a process that can take anywhere from several months to a couple of years. The top will take the longest to grow out, so during the early stages make sure you book in for regular trims to keep the back and sides shorter to avoid an accidental mullet.

Don’t stop getting haircuts

It’s a common mistake to stop getting cuts whilst growing your hair out, but maintenance is key. Booking in for a trim every eight weeks on your journey to longer hair will help maintain your style, making the growing-out process an easier transition.

Finally, rethink your products

During the awkward growing out phase it’s a matter of controlling hair and keeping shape, plus longer hair tends to need something softer and more hydrating, so be prepared to use different products from the ones you used on your shorter hair. A small pump of ELEVEN Miracle Hair Treatment is a great way to keep your longer hair soft and moisturised, to achieve that lush longer look that’s so popular right now.

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Trending for Men: Beach Blonde


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Taking cue from male celebrities, the latest trend in male hair colour has arrived: bleached blonde. This new trend gives a vintage feel to contemporary styles reminiscent of the ’80s and ’90s, and makes a bold statement to any man willing to take the plunge. Thinking about going blonde? Read on to find out how to achieve your the best blonde for you.


1. Your professional Reds colourist is trained to find the right blonde for your skin tone and lighten your hair without creating permanent damage. With so many factors at play when lightening your hair, avoid a hair disaster and leave this job to the professionals.


2. If you’re feeling adventurous ask your Reds colourist for a bold, 90’s rock band look. If you’re looking for something a little softer ask your colourist for a more natural, sun-drenched colour.


3. To keep your colour from fading or going brassy, use a specially formulated shampoo and conditioner for blonde hair like L’Oréal Professionnel Shine Blonde or L’Oréal Professionnel Silver.


4. Maintain your hair health in between salon visits with a deep conditioning mask like Kérastase Masque Chroma Riche for dry, highlighted hair and Kevin Murphy’s nourishing and blonde enhancing Shimmer Me Blonde spray.


All products are available at Reds hair now. To book online click here or call us at 04-239 9479.

Men’s Styling Products Decoded: What they are and how to use them


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HAIR STYLING MIGHT seem straightforward, but men often struggle to get the look they want at home. This is usually because of a lack of knowledge about styling products and how to use them.

No two stylers work the same way, especially when applied to different hair types, lengths, or densities. There’s greater complexity yet when product is applied to dry hair vs. towel-dried, damp hair.


We recommend: Kevin Murphy Undressed



We recommend: American Crew Classic Wax